Congratulations to the Winners of The March Contest - Online Advertising
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Grand prize winner:
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Delamina Inc.
Delamina is a jewelry web site designed specifically for women who live on their own terms. Jewelry is about personal style and Delamina recognizes and respects the fact that women make their own decisions, we also think there's no reason why shopping for jewelry needs to feel stuffy. The objective of the Because campaign is to illustrate the many reasons that a women should buy herself jewelry while remaining true to the brand essence of Delamina: smart, witty, feminine, strong, sassy and real. The brand target is independent-minded women of any age, but typically between the ages of 35 and 50. Our team tried to come up with Because statements that would appeal to all types of women - single, married, divorced, straight, gay, with children or not. We added lifestyle photography that would either layer additional meaning to, or enhance the statement.
Delamina Inc.
Delamina Inc.
Delamina Inc.
Delamina Inc.
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Finalist:
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Samuelson's Diamonds
This is a much different and innovative campaign than your normal branded store email/online campaign. We created a Facebook "Diamonds" fan page exactly one year ago. (March 2007). The name of the page is simply "Diamonds". So if anyone on Facebook is a fan of diamonds, they can join.
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The People's Choice Winners in March:
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Nazarova Originals
My objective is to bring attention and interest in my designs to the general public and corporate design studios. The designs are original, creatively portrayed and thematic. I have concluded millions of possible themes can be developed by observing and illustrating cultural characteristics in jewelry design that appeals to many nationalities. I have a portfolio for design studios and jewelry companies who may be interested in innovative ideas and new construction techniques for jewelry. In my jewelry designs I connect my ideas to the harmony of principle proportions embodied in the "golden section" rule and mechanics of movement as well as unusual construction and assembly. This perspective is based on my background as an Architect and Designer. Overall objective of my products is - novelty, charm, and originality. The main task is to surprise with beauty of a product and idea.
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Rings Unique
Rings Unique is the new online wedding ring marketing, advertising and purchasing service offered by Clarksville Galleries, a 32 year fine craft retailer in Austin, TX. Rings Unique draws upon 20 years experience in offering unique handcrafted rings to customers in the central Texas region. With over 20 award winning studio artisans designing and making rings in their independent studios, we attempt to satisfy a growing thirst for unique and custom made rings that are cannot be found at traditional jewelers. Rings Unique presents rings in an artful non-traditional relaxing manner without pressure in an easy to use quick loading and viewing website. Ring ordering is not click and buy but consultative with direct discussion and interaction between the customer and the gallery. The objective of Rings Unique online is to brand Rings Unique as the source of truly unique custom made wedding rings.
Rings Unique
Rings Unique
Rings Unique
Rings Unique
Rings Unique
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Delamina Inc.
Delamina is a jewelry web site designed specifically for women who live on their own terms. Jewelry is about personal style and Delamina recognizes and respects the fact that women make their own decisions, we also think there's no reason why shopping for jewelry needs to feel stuffy. The objective of the Because campaign is to illustrate the many reasons that a women should buy herself jewelry while remaining true to the brand essence of Delamina: smart, witty, feminine, strong, sassy and real. The brand target is independent-minded women of any age, but typically between the ages of 35 and 50. Our team tried to come up with Because statements that would appeal to all types of women - single, married, divorced, straight, gay, with children or not. We added lifestyle photography that would either layer additional meaning to, or enhance the statement.
Delamina Inc.
Delamina Inc.
Delamina Inc.
Delamina Inc.
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